Features
Automatically Export Your Shopify Audiences to Your Marketing Platforms
Automatically exporting your Shopify audiences to your marketing platforms (Meta Ads, Google Ads, Klaviyo…) ensures continuous, effortless synchronization of your customer segments. Kuma automates this process so you can launch always up-to-date, more relevant, and higher-performing campaigns.
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Custom audiences on Shopify: Create Tailored Segments
Creating custom audiences on Shopify allows you to precisely target each customer profile based on their behavior, purchases, or preferences. With Kuma, you can build tailored segments in just a few clicks to activate the right marketing levers at the right time.
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Product Journey: Analysis to Boost Your Shopify Revenue
Product journey analysis helps you understand the most common purchase sequences and the most profitable product combinations. With Kuma, you can identify cross-sell opportunities, optimize your offers, and guide each customer toward higher-value products.
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Shopify RFM Segmentation: Optimize Your Marketing
RFM segmentation helps you identify your best customers by analyzing the recency, frequency, and monetary value of their purchases. Integrated with Shopify through Kuma, this method turns your sales data into actionable segments for highly targeted and profitable marketing campaigns.
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Shopify AI Chatbot Connected to Your Data: Boost Your Marketing
Kuma’s AI chatbot interacts with you in real time, delivering responses based on your Shopify data and personalized recommendations. Ask for specific charts or tables, and Kuma’s AI assistant takes care of the rest.
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AI Audiences: Target Based on Customer Behavior
Kuma’s AI Audiences automatically segment your customer base using behavioral patterns, purchase history, and predictive scoring. This allows you to target each segment with tailored campaigns that maximize engagement, retention, and return on ad spend.
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Advanced Customer Analysis: Distribution, Retention, Cohorts
Kuma’s advanced customer analysis transforms your Shopify data into actionable insights by uncovering purchasing behaviors, loyalty drivers, and churn signals. With AI-powered segmentation and predictive metrics, you can identify your most valuable customers and optimize every stage of the buying journey.
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Privacy by design
Our approach to data security is proactive, not reactive. We implement the latest encryption and security protocols to protect your Shopify store's data from unauthorized access, ensuring that privacy considerations are integrated into every aspect of our technology.
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